Kevin Johnston and Cam Walker, best friends from Vancouver, BC, were really just trying to bring some holiday cheer to the folks next door. But their success was instant, and it inspired a plan.
TOP The original “Light‘em Up” business cards.
RIGHT"When your boom truck isn't tall enough, it is no excuse not to get to the top of the tree!" - Kevin Johnston
With a brand new business name, and a handful of pamphlets, the duo decorated house after house, putting up thousands and thousands of lights. As they expanded through the community, they began to get noticed — and soon landed their first commercial contract.
TOP RIBBON LIGHTS OVER A FROZEN LAKE AT THE TOP OF GROUSE MOUNTAIN. NO FLYING REINDEER WERE HARMED DURING THE CREATION OF THIS DISPLAY.
BOTTOM A LOCAL TREE LIT UP IN ALL ITS GLORY.
From major malls to community gardens to ski resorts, their projects were quickly growing bigger and brighter. So they expanded a second time, with a proprietary line of Christmas lights, and a boom truck that stranded them in Oregon (that’s a story).
LEFT A 100 FT. tall evergreen all dressed up for christmas.
RIGHT THE ORiGINAL light 'em up boom truck (back home, safe and sound).
Over a glass of wine, Cam’s wife Nicole made a comment about a light maze. A light maze. That was it. Kevin immediately started work on his first ever maze prototype — a fence design made out of string lights and the packaging from a stereo.
LEFT The first ever Light Maze prototype, built in Kevin’s parents’ backyard (thank you, Mr. and Mrs. Johnston).
RIGHT The original Light Maze logo.
It wasn’t easy — we came up against torrential rain, freezing temperatures, and an inspector who would give Scrooge a run for his money… but we got through it all, just in the nick of time.
TOP ON A RAINY VANCOUVER AFTERNOON, THE INAUGURAL ENCHANT CHRISTMAS GETTING READY FOR SHOWTIME.
RIGHT ONE OF ENCHANT’S FIRST EVER INTERVIEWS.
LEFT KEVIN’S VISION, A CHRISTMAS LIGHT MAZE, FINALLY BROUGHT TO LIFE.
Enchant Christmas drew enormous crowds — crowds so big that city officials couldn’t allow us to return the following year. The event had created such substantial traffic that it had overwhelmed local infrastructure. Vancouver had simply not been designed to handle that much Christmas spirit.
LEFT “A WORLD OF CHRISTMAS WONDER AWAITS” ISN’T JUST
RIGHT AT THE END OF THE DAY, ALL OF THE SMILES WERE REALLY WHAT THRILLED US MOST.
No strangers to having to be quick on our feet, we took everything we had learned and turned it into opportunity. We soon got into talks with the Texas Rangers, and just a few months later, hosted our first American Enchant Christmas in the historic city of Arlington.
TOP THE FIRST EVER AMERICAN ENCHANT CHRISTMAS UNDER CONSTRUCTION.
LEFT BELIEVE IT OR NOT, THAT’S KEVIN WAY UP THERE.
After our success with the Rangers, The Mariners reached out to us about bringing Enchant Christmas to Seattle. The next year, The Nationals reached out to us. Then the Tampa Bay Rays.
ENCHANT CHRISTMAS, SHINING BEAUTIFUL AND BRIGHT.
TOP SMILES IN ST. Pete.
RIGHT THAT YEAR SAW THE DEBUT OF OUR BRAND NEW SHOW, MISCHIEVOUS.
In St. Pete alone, Enchant Christmas created over 1,300 jobs, hosted 50 unique and independent small businesses, and brought smiles to the faces of hundreds of thousands of guests.
We kept the snowball rolling and continued to evolve, creating innovative digital experiences including Enchant Santa Calls and the Enchant Shop — two safe and socially-distanced ways to connect and make magical memories with the ones you love.
TOP ENCHANT SANTA CALLS ENABLES YOU TO MAKE LIVE VIDEO CALLS AS THE BIG MAN HIMSELF.
LEFT SEND MAGICAL MEMORIES ACROSS THE COUNTRY WITH THE ENCHANT SHOP.
Last year gave us the opportunity to push our creative boundaries — and we’re better for it. In the years to come, we’re taking magical, immersive experiences further than ever before… and we can’t wait to show you what we’ve got up our sleeves.
We’re Enchant. We’re artists, creatives, designers, technologists, and planners. We use light, art, and story to create moments of awe and wonder...